ROUGE PUR COUTURE
Full coverage in a weightless creamy texture for couture satin look and bare lip feel. High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts. U ... Read full description
MEMBER’S FRAGRANCE WEEK All Fragrance Get 10% OFF* | 16 APR ‘26 – 30 APR’26 *Exclude new & premium products | SHOP NOW
Every order receive 2 trial fragrances (2.4ml) Total value 400.-
MEMBERS ENJOY 2X** POINTS REWARD PER UNIT WHEN PURCHASE ANY FRAGRANCE 30ml And Above.
New Member Enter Code : NEWAPR To Receive On Top All Hours Glow Foundation 5ml Value 700.-
Purchase Over 3,500.- Receive On Top 2 gifts Total Value 850.-
Purchase over 5,500.- Select On Top YSL Premium Pouch Value 2,000.-
*All complimentary items are of limited quantity/Terms & Conditions apply.
**1 set or piece complimentary per 1 order only and amount is calculated after all discounts only
WHAT IT IS
PURE COLOR
Burst of pure color.
Pure pigments transform in an instant lip fusion.
Full coverage in a weightless creamy texture for couture satin look and bare lip feel.
Effortless glide for a high precision foolproof application in one swipe.
PURE CARE
High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from ourika community garden. Up to 16h protection & comfort feel*. Softer and smoother lips with each application.
PURE COUTURE
Expertly curated 40 shades of couture in 4 color families designed for every skin tone & attitude.
Packaging designed with sustainability at heart with refills available in YSL’s 4 muse shades: rouge muse, nu muse, orange muse, pink muse.
*Consumer test on 300 women
KEYWORDS
SATIN LIPSTICK, PURE COLOR, PURE CARE, CERAMIDES, COMFORT, PROTECTION, LIP COLOR, LIP CARE
RESULTS/FINISH/EFFECT
PURE COLOR SATIN FINISH
TYPE
Satin Lipstick
STEP 2/ THE LOWER LIP : FOR THE LOWER LIP, APPLY FROM THE CORNERS OF THE LIP TOWARDS THE CENTER USING THE EDGES OF THE BULLET

43 SHADES
OF COUTURE
4 COLOR FAMILIES
FOR ALL SKIN TONES & ATTITUDES
S N A P S H O T S

#COUTURE
ME UP
A ROOM. FEEL MY PASSION, EMBRACE MY INTENSITY,
KNOW MY TRUE COLORS. #COUTUREMEUP











